James Lang, Jon Castillo and Paul Diaz ruled the Urban Extreme Sports Challenge held during the Red Horse Beer Pambansang Muziklaban grand finals recently in Pasay City.

Plant officials of beer market leader San Miguel Brewery Inc. (SMB) proudly show the awards they won in the recently held Don Emilio Abello Energy Efficiency Awards (DEAEEA) 2012.


SAN MIG LIGHT NEW ENDORSERS
February 2012

San Mig Light, the country's leading low-calorie beer manufactured by beer market leader San Miguel Brewery Inc. (SMB) recently signed up young celebrities Sam Pinto and Aljur Abrenica for the brand's advertising campaign this year. SMB President Roberto N. Huang expressed his enthusiasm for the two popular talents from the Kapuso network who, he describes, exudes the brand's low-calorie and light attributes. The newly-aired ad material is part of San Mig Light's relevant programs to further strengthen its reach among the health-conscious, fun-loving customers.

SMB President Roberto Huang, Aljur Abrenica, Sam Pinto and SMB Marketing Manager Menlou Bibonia during the contract signing at the SMC Head Office Complex.

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