James Lang, Jon Castillo and Paul Diaz ruled the Urban Extreme Sports Challenge held during the Red Horse Beer Pambansang Muziklaban grand finals recently in Pasay City.

Plant officials of beer market leader San Miguel Brewery Inc. (SMB) proudly show the awards they won in the recently held Don Emilio Abello Energy Efficiency Awards (DEAEEA) 2012.


'Bossing' remembers old 'Shoot that Ball' film in SMB TVC


Boys of summer. Vic Sotto, son-in-law Marc Pingris and June Mar Fajardo
engage in a banter while doing the newest San Miguel Beer Pale Pilsen
commercial.

Vic Sotto loves basketball and remembers fondly his film involving the sport when he did the latest television commercial for San Miguel Pale Pilsen.

Sotto, also known as Bossing, says he once did a film "Shoot That Ball" in 1987 as part of the popular comedy trio of Tito, Vic and Joey.

"I love basketball and started playing the sport when I was young. I remember the 'Shoot That Ball' movie I did many years ago. I was with Tito and Joey plus Martin Nievera, Jimmy Santos and former PBA import Michael Hackett. We had a lot fun doing that film and had a lot of body pains doing it, "Sotto said.

"That's why when I heard the TVC will be about basketball, I think I needed to stretch a lot since it's been a long while since I played basketball. But I used to play in the PBA and that is the Philippine Bulagaan Association (PBA)," adds Sotto, referring to the then-basketball segment of popular noontime show "Eat Bulaga."

In the newest TVC, Sotto shares the limelight with Philippine Basketball Association (PBA) cagers June Mar Fajardo, Marc Pingris, Arwind Santos and Marcio Lassiter. They were up against a group of 'imports' for a cooler filled with ice-cold San Miguel Pale Pilsen. He wore his retro basketball outfit and even made the key basket in the TVC's zany ending.

"These players are fun to work with. I already worked with June Mar and Marc in the first San Miguel television commercial so it was an easy shoot," Sotto says.

Sotto could not hide his admiration for the four players, who all played for teams under San Miguel Corporation. "June Mar is an MVP and led San Miguel to a championship. Marc is my son-in-law and I know he is a good provider and even won a grandslam. Marcio is a great shooter. Arwind's three-point shot was a big factor in the championship and I heard he also has a music career with his song 'Bagyo'."

Sotto also paid tribute to San Miguel Pale Pilsen, which will celebrate its 125th anniversary this year." It's like the movie industry. If you are not a good actor, then you won't last that long with the heavy competition. Just imagine that San Miguel Pale Pilsen has been here for 125 years and it's still going strong."